Zamforia...The Symbol of Love and Perfection

To strive for perfection is a never-ending battle. I always heard perfection is a myth, something that does not exist and, therefore, can never be obtained. To that, I say denial is bliss. Perfection feeds your passion, whether taking pictures of sunsets, fighting to score the game-winning goal, or singing spontaneous lyrics into an open microphone. It's energy, a moment in time, a place in someone where things make sense. Perfection drives us...eats away at our soul until it rages and rips through our skin.

 

In a world where everything can be accessible with a click or a blink, where thousands of cultures collide, one thing rings true. Love has no boundaries, no borders, nor restrictions. It is a universal language expressed in every vernacular. Love breaks the barriers of our lives. Love is passion; passion is love. It is what connects us; it is what unites us. Often, as in music, we communicate love without ever saying the word. It is a common theme we all base our lives on. It fuels our journey to where we achieve greater glory whether a World Series trophy or good grades in school, helps us raise our children, drives and motivates us.

 

Zamforia is our struggle to reach the perfect existence of our passion. There is no clear definition. That depends on you. What drives you? What can you imagine not living without? What can you bring to the table?

 

What is your heartbeat?

 

The world is a cruel one, but passion is what makes it beautiful and worth waking up to see another day.

 

We are Zamforia Industries… but that is not what defines us. What we are more concerned with is what defines you.

 

How Zamforia Evolved

Zamforia, something I always felt but never could explain, came to me one day when I was driving in my car. Music blasted out of the radio speakers. Suddenly, I felt the familiar surge but I knew I could no longer contain it within me. I had to get it out. I had to scream. My hands pounded the steering wheel to the melodic streams of strings, percussions and sounds of music, and I began to count:

One… my heart was racing a mile a minute.
Two…the music scratched and tugged at my nerves.
Three..I could feel the energy climbing up into my esophagus.
Four....I couldn’t speak.
Five... I needed to scream.

ZZZZAAAAMM-FOOOOORRRIIIAAA

 

The reaction of my entire body to this passion seemed to echo off the windshield. The word Zamforia was born because it needed to be. It was a burning! I had release. Johnny Cash once sang… "And it burns, burns… burns… this ring of fire."

 

Some things we cannot explain in words. Love is certainly not one that we can define one way or the other, but we can strive to perfect its meaning.

 

In a picture my sister Olivia drew, using stick figures and scribbles, her mind rolled back to a time when my brother Alex and I were playing guitar at home. She remembered a place where she felt love. In a world so big, it was a reminder that no matter what, there was a time when things were good. She sent the picture to me, and I put my spin on it.

 

When I finished drawing the replica of my sister’s original doodle, surrounding it was love written in different languages. She was struck with the desire to make a logo. I drew the love ambigram that defines us and, "It Says Love Apparel" was born.

 

And that’s how it all started…. 

 

Things are continuously falling into place for me, I guess. The right thing happens at the right time so I can take advantage of an opportunity. I blame it on hard work- the harder you work, the luckier you get. But I think it is also because I seek perfection, not in a weird, obsessed sense, but I am always trying to improve myself trying to find my way to my own perfect existence of my passion and of my being.

 

I wish you only my best and an enlightening journey, 

 

Warmest Regards,